Smashyn & National Social Media Day Event!

Have you heard about the National Social Media Day Event? For the first time ever Mashable is hosting a world wide social media day on June 30.  Smashyn will be participating in the Palm Beach county Social Media Day celebration in Boca Raton, FL. On Wednesday June 30 from 6-8:30 pm the Smashyn team, along with over a hundred social media savvy folks will be tweeting away at The Funky Buddha in...

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Branding Advice From Starbucks

Branding Advice From Starbucks

Starbucks’s Vice President of Brand, Chris Bruzzo, presented at Mashable’s Media Summit last week. Bruzzo spent his presentation explaining how Starbucks uses social media platforms to communicate and engage with their consumers. Here are some tips he shared: Ask yourself, what do our fans want? If your brands consumers have particular issues, questions and even complaints you can use that...

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Mashable Summit Ricky Van Veen

Mashable Summit Ricky Van Veen

SMASHYN attended the first ever Mashable Summit at Time Square Center in NYC this past Tuesday. It was a great event with top notch speakers, a movie star and even an Oprah moment. Some of you may have even watched via live stream. But, if you weren’t lucky enough to attend or watch we will be posting about some of the best speakers and most useful advice over the next couple days. Ricky Van...

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Its Been A Great Week In Social Media

Its Been A Great Week In Social Media

This week has been full of amazing social media news! Rather than recreate the wheel we suggest you check out the following links: Social Media Intern: Our very own Rachel Solimini started a blog all about being a social media intern. This should be a fun and educational read for those who want to follow someone through their social media career from day one. The Associated Press Stylebook...

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8 Tips for a Successful Social Media Cause Campaign

8 Tips for a Successful Social Media Cause Campaign

Smashyn’s Social Media Director, Meaghan Edelstein, recently published an article with Mashable: 8 Tips for a Successful Social Media Cause Campaign. In this piece Meaghan provided excellent advice for businesses, individuals and nonprofits who want to start a cause campaign. Here are the main talking points of the article: Create a Strong Theme with Clear Goals Seek a Non-profit...

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